30 second ads
"World Cup Miracle"
also known as an “Sports Events”
Riding on the coat tales of a major sporting event is a great way to ride on the energy
This is a Williams Direct Dryer Add attached to the 2018 World Cup
Story: World Cup Miracle
also known as an “elevator pitch,”
This is a brief summary of what you do, who you do it for, and the key benefits and results you deliver.
This is the most common form of commercial because the television advertising slots available. With the expansion of the online video advertising market the 30 sec ad campaign is still relevant because it short and fit YouTube pricing model.
Story: The most exciting eight seconds in sports
Pacific coastal airlines
“Indulge Your Passion”.
Simplicity is often the key to successful Role Ad. In this example there are only about six shots well thought out describing a story that reflects final message, “Indulge Your Passion”.
The budget shooting this advertisement was not high, but the story reflects the need.
Story: We help people Indulge Their Passions.
Pacific coastal airlines Hockey
“Where you play We Fly
This story is designed to thank an organization that Pacific coastal airlines sponsors and the similarity between a hockey player and the airline pilot.
Story: You play hockey We get you there
"Best lubricant in the world"
Comedy often helps with selling a product and writing on the back of somebody else's marketing is often a good way to get an idea across
Story: This story is competing with WD-40